Feature Ideas
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Mahesh Mogal0
Click analytics dashboard
A short link that nobody measures is just a slightly nicer-looking URL. We're building the analytics dashboard: click counts, trends over time, and where your traffic is actually coming from, per link and across your workspace. Click counts and trends for every link, not just a running total. Top sources so you know where clicks are actually coming from. The payoff for everything upstream -- targeting, the UTM builder, pixels, all feed into this view.
Mahesh Mogal0
Tracking pixels
Your analytics stack shouldn't stop at the edge of your own site. Tracking pixels let you attach Meta, TikTok, or Google Ads pixels to a link's redirect, so a click through a Morphr link still fires the same conversion tracking your ad campaigns already depend on. Attach Meta, TikTok, or Google Ads pixels to any link's redirect. Conversion tracking survives the redirect -- a Morphr link doesn't break your ad attribution. Set per link, so different campaigns can carry different pixels.
Mahesh Mogal0
Social preview (OG) editor
A link shared on social media is only as good as what shows up when someone pastes it. The social preview editor lets you customize the title, description, and image your link shows when it's shared -- instead of whatever your destination page happens to have set, or nothing at all. Custom title, description, and image per link, independent of the destination page's own tags. Control how your link looks the moment it lands in someone's feed or chat. No code, no meta tag editing -- set it once on the link.
Mahesh Mogal0
UTM builder & templates
Appending UTM parameters by hand, correctly, every single time, is exactly the kind of thing that should be automated. We're building a guided UTM builder right on link creation, plus reusable templates so a whole campaign's links share the same source, medium, and campaign without you retyping it each time. Guided UTM builder on link creation -- no manual query-string editing. Reusable templates for a campaign, so every link in it stays consistent. One less place for a typo to quietly break your campaign attribution.
Mahesh Mogal0
Click limits
A link doesn't always need to work forever, or for everyone who finds it. Click limits let you cap a link at a maximum number of clicks -- once it's hit, the link stops redirecting. Good for limited invites, one-time offers, anything with a fixed capacity. Set a max click count on any link. Redirects stop automatically once the cap is hit -- no manual monitoring. Pairs well with expiration for links that should die by count or by date, whichever comes first.
Mahesh Mogal0
Password-protected links
Sometimes a link needs to reach a person, not the whole internet. Password-protected links let you gate a link behind a password before it redirects -- share the link freely, keep the destination behind a password only the right people have. Gate any link behind a password before the redirect fires. Share the link widely, control who gets through -- the password is the actual gate. No separate access system to manage -- it's a property of the link itself.
Mahesh Mogal0
Link expiration & 404 fallback
Some links shouldn't work forever -- a limited-time offer, an event page, a campaign with an end date. We're adding an expiry date you can set on any link, plus a custom fallback page for what visitors see once it's passed, instead of a raw 404. Set an expiry date on any link, no manual cleanup required after. Custom fallback page, not a bare error, once a link expires. Builds on the per-workspace default 404 that already exists -- this extends that same idea to links that expire on purpose.
Mahesh Mogal0
Link targeting rules
Not every visitor should land in the same place. Link targeting rules let one short link send people to different destinations based on device, OS, browser, or country -- one link, multiple outcomes, decided automatically per click. Device, OS, browser, or country-based rules -- route without needing separate links per audience. One link to share, even when the destination should differ by who's clicking. Falls back to a default whenever a click doesn't match a rule.
Mahesh Mogal0
Links list: search, filter & pagination
Your first 50 links are easy to scroll through. Your five-hundredth isn't. We're adding real search, filtering, and pagination to the links list, so finding one specific link doesn't mean scrolling until you spot it. Search by slug or destination, not just eyeballing a list. Filter by domain, folder, or tag to narrow things down fast. Pagination that scales past the first page you currently see.
Mahesh Mogal0
Custom domains
A morphr.link short link is fine. Your own domain, on your links, is better. We're building custom domain support: connect a domain you own, we verify it and provision it automatically, and it shows up right in the domain picker alongside our shared domains. Bring your own domain -- your brand on every short link, not ours. Verified and provisioned automatically, no manual DNS troubleshooting on our end. Works with everything else -- folders, tags, targeting rules, all of it, on a domain that's actually yours.
Mahesh Mogal0
Plan & usage settings page
You can already see your plan and usage on the dashboard -- but a summary card isn't the same as knowing exactly where you stand. We're building a dedicated Settings page with the full breakdown: what your plan includes, what you've used, and how close you are to any limit, in one place instead of a glance on the dashboard. Full plan & usage breakdown -- not just a summary card, the whole picture. See exactly what's included in your plan and how close you are to each limit. Builds on what already shipped -- plan and usage data is already surfaced on the dashboard; this is the dedicated, fuller view alongside the rest of Settings.
Mahesh Mogal0
Workspace API keys
If you're building on top of Morphr, you shouldn't need a human's login to do it. Workspace API keys let you generate credentials scoped to a specific workspace, so a script or a third-party integration can create and manage links without ever touching a real user session. Scoped to a workspace, not your whole account -- a leaked key doesn't expose everything you own. Built for scripts and integrations, not browser sessions -- no login flow, just a key. Revoke without disrupting your account -- rotate or kill a key without touching how you sign in.
Mahesh Mogal0
Sign in with Google
Typing a password is friction you shouldn't have to deal with if you don't want to. One-click sign-in with Google is next on top of the session infrastructure we already shipped -- same secure sessions underneath, just a faster way in. One click, no password to remember -- sign in with the account you already use everywhere else.Same secure session as email/password -- OAuth is a new front door, not a different security model.Link it to an existing account rather than forcing a fresh signup if you already have one.
Mahesh Mogal0
Account settings: profile & security
Your account should be something you can actually manage -- update your email, change how you sign in, or walk away entirely. We're building the personal side of Settings: your profile, your security options, and account deletion, so none of that requires reaching out to us directly. Update your profile -- name, email, the basics. Manage account security in one place instead of guessing what's configurable. Delete your account when you want to, cleanly.
Mahesh Mogal0